Transformational Strategies
After watching both videos the “Influencer” and the “Listen, learn and the lead, I believe that both Jim Mclngvale and Stanley McCrystal have something in common; both leaders have had to deal with organizational changes beyond their control.
Jim Mclngvale, owner of Gallery Furniture, states that in 2008 the housing market in Texas plummeted, resulting in a 75% decrease in the company’s core customer revenue. Then in 2009, the company suffered structural damages when part of the company’s destitution center caught on fire. Both of these events made Mclngvale realize that in order to grow as a company, he would need to be innovative and develop a strategy for changing the company’s culture. The strategy Mclngvale used was the “influencer” strategy. The Influencer strategy help Mclngvale turn his company around. Mclngvale and his leadership team developed and implemented six different influencer initiatives. These initiatives helped to create an innovative way of doing business. Overall, Mclngvale and his leadership team have successfully:
· Revamped sales
· Created lifelong customers through quality customer service
· Reduce delivery reworks
· Reduced inventory levels
· Improved employee safety and wellness
Stanley McCrystal, commander in the US Army, talked about his experience as a leader in the Army. He explained how difficult it was to lead in a “new age”. His challenge was how to effetely motivate and encourage members of his team through different communication methods. As a commander, many members of McCrystal’s platoon were stationed in different parts of the world; this made it difficult for McCrystal to provide his team with emotional support they needed. Due to this fact, McCrystal was forced to adapt and change from his old leadership style to a more advance technological leadership style; essentially, learning how to motivate and encourage his team via email, phone, and video chat.
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